My passion for interactive space comes from working for over ten years in the field of digital marketing. I helped establish some of the first online promotions with companies such as Blockbuster, Ford and Pepsi, starting my career as a pioneer in creating original online entertainment content with the Digital Entertainment Network. Space Dog
I developed many things during my time working with EZFlix, an interactive division of Landscape Entertainment. Some of the projects that I worked on included internet shows and programs starring the likes of Tracey Ullman, John Lithgow and Hank Azaria. Creative
I moved from Director of Marking to Co-Owner and Managing Partner when I joined the digital agency Spacedog in 2001. When I made the move I took on leading Spacedog into a full service digital agency and I helped expand the business upwards of 20 employees, $8 million in billings and added offices in Los Angeles and NYC. Digital Marketing
Mendelsohn Zien and Hakuhodo is the 2nd largest advertising holding company in Asia and I played an integral part in the negotiations of there acquisition of Spacedog. I then became their chief digital officer and I led all the digital marketing strategy for all clients and new business prospects.
Carl’s Jr., Tourism Australia, and Qantas Airways are clients we are working with.Among the over one hundred digital media projects I have supervised some include Hardee’s, NBC/Universal, Hitachi, Citibank and Sun-Maid Raisins. I have also been recognized by Yahoo, Creative Summit, OMMA, and the Davey Awards for excellence in digital space.
There are many activities that I enjoy doing to maintain an active presence in my industry. A few things that I have done to maintain that presence are serving as a judge for the Webby’s and Davey awards, speaking at many interactive conferences and being a member of the International Academy of Arts & Sciences. There are always many ways to keep up with all things new in the interactive advertising and marketing industry.
Since January 2009 I have been a member of Tool of North America. I have many responsibilities as the Head of Digital Content working with Tool on their digital business. By working with agency partners and the creative roster we are combining the worlds of technology, art and advertising in order to deliver interactive live-action content.